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Old 08-28-2012, 02:36 PM
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ricki ricki is offline
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Join Date: Jul 2004
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Default Coke, Waves Of Freedom (2000)

I just came across this coke TV add full of Wipika gear released in 2000.

"Historic turning point for kitesurfing back in 2000. The Coca Cola waves of freedom campaign nationwide primetime TV, cinema, billboards, buses, POS and event schedule. By far biggest boost and most significant media event for kitesurfing ever."

It was embedded in an article out of Australia on the origins of kiting ...

"Mat Colefax introduced Kitesurfing to Australia in the summer of 97/98 when he travelled the coast from Cairns to Melbourne with his Wipika 5.0m Classic kite. For the first time ever in Australia kitesurfing was practiced as a real sport by a dedicated kiteboarder. And just as everywhere else in the world, Wipika Marine Wings were the catalyst that created our great new way of surfing. 1st is forever and Mat is still Australia's 1st, recently to bring kite hydrofoiling to Australia and Supkiting and the Journey concept and inflatable paddleboarding among many others. Click coloured texts for links.

The start and growth of kiteboarding in Australia are inextricably linked to Mat and Rebecca Colefax - this is Mats story."

Full article continues at:

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